This Is What It Really Looks Like When The Coal Industry Targets Kids – Fast Company


Mother Nature Network (blog)

This Is What It Really Looks Like When The Coal Industry Targets Kids
Fast Company
But the materials fail to mention any of the disadvantages of coal–like the fact, for example, that coal burning is linked to numerous health problems, including asthma and bronchitis. Take a look at the map below (larger PDF here).
Yes Men Spoof Coal CompanyGreenMuze
Peabody Punked by Fake 'Coal Cares' Asthma SiteForbes (blog)
In King Coal's Kingdom, Truth Is Stranger Than SatireHuffington Post
It’s Getting Hot In Here –CNN International –Poynter.org
all 82 news articles »

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Yes Men Spoof Coal Company – GreenMuze


Mother Nature Network (blog)

Yes Men Spoof Coal Company
GreenMuze
The website offers free asthma inhalers as part of their satirical Coal Cares campaign to the many children who suffer from respiratory related illnesses and diseases in the USA. Coal Cares™ is a brand-new initiative from Peabody Energy,
In King Coal's Kingdom, Truth Is Stranger Than SatireHuffington Post
Yes Men hoax uses Twitter, Facebook to put Peabody Energy on the defensivePoynter.org
The Justin Bieber Inhaler Makes Coal-Induced Asthma Fun!Gawker
Forbes (blog) –It’s Getting Hot In Here –Geekosystem
all 81 news articles »

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Yes Men hoax uses Twitter, Facebook to put Big Coal on the defensive – Poynter.org


Mother Nature Network (blog)

Yes Men hoax uses Twitter, Facebook to put Big Coal on the defensive
Poynter.org
Peabody, which launched a “Coal Cares” website to advertise the campaign, hoped to tackle the stigma associated with asthma by giving away a variety of colorful and hip inhalers to dignify the use of asthma medication. “For kids who have no choice but
The Justin Bieber Inhaler Makes Coal-Induced Asthma Fun!Gawker
Tackling Childhood Asthma Not Coal Industry Priority After AllIt’s Getting Hot In Here
Peabody Punked by Fake 'Coal Cares' Asthma SiteForbes (blog)
CNN International –West Virginia Public Broadcasting –Wall Street Journal
all 76 news articles »

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Tackling Childhood Asthma Not Coal Industry Priority After All – It’s Getting Hot In Here


Treehugger

Tackling Childhood Asthma Not Coal Industry Priority After All
It’s Getting Hot In Here
Yesterday many of us were up in arms at a new Peabody Coal initiative “Coal Cares” that appeared to be aimed at helping kids with asthma, not by reducing pollution, but rather by making it a cool thing to do. While the website and media campaign were a
Prank website claims 'coal cares' about asthmaWest Virginia Public Broadcasting
Peabody Punked by Fake 'Coal Cares' Asthma SiteForbes (blog)
"Coal Kills Kids" Pranks Big Coal with Yes Men Stunt, Starts Change.org PetitionChange.org (blog)
CNN International –Straight.com –Wall Street Journal
all 59 news articles »

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Coal company cares about asthma-related bullying—not – Straight.com


KRQE

Coal company cares about asthma-related bullying—not
Straight.com
Today (May 10), a news release attributed to Missouri-based Peabody Energy, which describes itself as the “world's largest private-sector coal company”, announced the launch of a campaign to fight the stigma of asthma among American kids.
Peabody Punked by Fake 'Coal Cares' Asthma SiteForbes (blog)
Fake website, press release targets Missouri coal companyCNN International
Peabody Energy Says It's Victim Of Website HoaxWall Street Journal
Wired News –TIME –msnbc.com
all 44 news articles »

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Fake website, press release target Missouri coal company – CNN


Forbes (blog)

Fake website, press release target Missouri coal company
CNN
The bogus news release said the new initiative was "designed to combat the stigma of asthma among American children." (CNN) — A Missouri-based coal company was the victim of a hoax Tuesday after activists set up a fake website
Peabody Punked by Fake 'Coal Cares' Asthma SiteForbes (blog)
Yes Men Affiliates Prank Peabody EnergyHuffington Post
Coal company cares about asthma-related bullying—notStraight.com
Wall Street Journal –TIME –msnbc.com
all 31 news articles »

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Fake website, press release targets Missouri coal company – CNN International


Forbes (blog)

Fake website, press release targets Missouri coal company
CNN International
A press release supposedly from Peabody Energy said it was creating a new public health initiative "designed to combat the stigma of asthma among American children." Under the so-called "Coal Cares" initiative, the false statement said,
Coal Cares Site, A Brilliant Hoax of The Coal IndustryFast Company
Peabody Punked by Fake 'Coal Cares' Asthma SiteForbes (blog)
Peabody Energy Says It's Victim Of Website HoaxWall Street Journal
TIME –RollingStone.com (blog) –msnbc.com
all 27 news articles »

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Peabody Punked by Fake ‘Coal Cares’ Asthma Site – Forbes (blog)


Treehugger

Peabody Punked by Fake 'Coal Cares' Asthma Site
Forbes (blog)
Peabody Energy, the world's largest coal company, is not, repeat, NOT, giving kids free asthma inhalers decorated with pictures of Justin Beiber, My Little Pony or Miley Cyrus. The Coal Cares™ Website unveiled today,
Coal Cares Site, A Brilliant Hoax of The Coal IndustryFast Company
Peabody Energy Says It's Victim Of Website HoaxWall Street Journal
Asthma Medication! Free Inhalers! Big Coal Really CaresRollingStone.com (blog)
GPB –Minyanville.com –Daily Press (blog)
all 18 news articles »

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Asthma Medication! Free Inhalers! Big Coal Really Cares – RollingStone.com (blog)


Fast Company

Asthma Medication! Free Inhalers! Big Coal Really Cares
RollingStone.com (blog)
offering free Puff-Puff inhalers – you can choose from a dozen styles, including my favorite The Bieber, with a pic of The Biebs right on it – to any family living within 200 miles of a coal plant, as well as a $10 coupon towards asthma medication.
Coal Cares Site, A Brilliant Hoax of The Coal IndustryFast Company
Offer to asthma-suffering children a spoof, Peabody saysDaily Press (blog)
Peabody Energy Target of PR SpoofO’Dwyer’s PR News (blog)

all 8 news articles »

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